To keep the runners even more motivated and focused on their goals, ULAH has adopted the Olympics values of Citius, Altius, and Fortius in the 2014 Run United Series—latin words for faster, higher and stronger respectively.
“Our catchphrase ‘Exceed Yourself’ is all about inspiring race participants to set new personal records (citius), progress to longer distance categories (altius), or finish strong (fortius). And we can see that they are seriously taking up the challenge, given the results of our first run race this year,” said ULAH’s Alex Panlilio.

