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Wednesday, September 5, 2012

2012 Run Against Dengue

THE 2012 Run Against Dengue, presented by Tempra, slated on Sept. 23 at the Roxas Blvd. in Manila, is offering discounts to corporate accounts and even student runners, organizers said during Tuesday's Philippine Sportswriters Association (PSA) Forum at Shakey's Malate.

"We not only promote wellness with the running part, we also create awareness in the fight against the deadly disease and how dengue can be prevented," said Invida-Tempra Sales and Marketing Manager Eric Pablo Ma. Lejano, who was joined in the public forum by his senior brand manager Cleo Roda C. Nodado, race manager John Henri Mariano and Manila Sports Council Chairman Edward Paul Almario.

"We are here to support the run because it is for a very good cause," he added.

Corporate accounts may avail of as much as P100 discount on the already low rates of P500 for 10k, P450 for 5k and P400 for 3k runs. Students can avail of the P150 rate in the 3k run (without singlet). Registration is now ongoing at Toby's branches at the SM Mall of Asia, SM Manila and SM San Lazaro, and at the MASCO office, Manila City Hall. 
Interested participants may also call Subterranean Ideas at 504-5990 (landline), 0916-2246221 (Globe), 0923-3323737 (Sun) or 0928-2618028 (Smart). Online listup is also accepted at siguecorrer.com

The advocacy run is also backed by The Generics Pharmacy, Guard Insect Repellent, Ascorbic Acid Ceetrus, Goldlife, Maynilad, French Baker, Philippine Sports Commission, Tune Hotels, Jansport, NGO partner Happy Homes and media partners TalkTV, Business Mirror, Health and Fitness Magazine, Takbo.ph, siguecorrer.com, DZRH's MBC Sports Center, Sports Radio and sportsmanila.net.

The 2012 Run Against Dengue is a social marketing collaboration among stakeholders from the private sector, government and NGOs. The project also aims to demonstrate the power of collaborative efforts, using sports as one of the main tools, to provide information campaign about the danger of dengue and conduct activities to fight this epidemic. 

Part of net proceeds from the 2012 Run Against Dengue shall be used for the purchase of various anti-dengue modalities, including Long-lasting Insecticidal Nets recommended by the World Health Organization in fighting vector-borne diseases like dengue. For more information about the run, like its facebook account at 2012 Run Against Dengue.

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