NGC to host 4th Earth Day Run

On its fourth consecutive year, the annual Earth Day Run hosted by National Geographic Channel will turn hordes of running enthusiasts into instant earth savers on April 28, 2013 at Bonifacio Global City. The event will be held in celebration of Earth Day, April 22, a day when the entire global community commemorates and takes practical measures to champion the cause of saving the environment.


The NatGeo Run is consistently one of the biggest running events in the Philippines, beginning in 2010 with 6,000 runners and gaining the participation of 10,000 runners in each of the last two years. This year, 10,000 more runners, young and old, are expected to participate in the Earth Day Run to show their support for the rehabilitation of the environment and a greener future.

For the trees

“This is the fourth year that National Geographic is holding the Earth Day Run, proving the channel’s continuing concern for and strong commitment to saving the environment,” said Jude Turcuato, Vice President, Territory Head, Philippines for Fox International Channels.

“What makes this year’s Earth Day Run really special is that we have promised to plant three trees for every registered runner in every category.”

Instead of a finisher’s medal, each runner will have three trees planted on their behalf along with a certificate that bears a photo of the seedlings planted in their name, making every participant in the race an instant earth saver.

The Earth Day Run also cuts its environmental footprint by using recyclable materials for its race bibs and a “Zero Paper” registration process in the form of a Centralized Registration System, which National Geographic pioneered in the country.

To join the race, environmental and running enthusiasts alike can register
online at www.natgeorun.com or do it at the Earth Day Run booth at Greenbelt 3 until April 20, 2013.

Upon registration, each participant gets a shirt and a race kit, and will be asked to sign their name on a small slip of stick that will then be used at the tree planting session after the race.

This year’s registration fees are lower than those in 2010, starting at P500 for the 3K and increasing to P600 for the 5K, P700 for the 10K, and P900 for the 21K races.

The channel’s official environmental partner for Earth Day Run 2013 is the World Wildlife Fund.

For the Philippines

National Geographic’s thrust this year toward tree-planting comes at a crucial time in the Philippines’ history.

Strong tropical storms that brought deadly flash floods and landslides ravaged different parts of the country in recent years, including Typhoon Ondoy in September 2009 (Manila),

Typhoon Sendong (Cagayan de Oro, Mindanao) in December 2011, and Typhoon Pablo (Compostela Valley, Mindanao) in December 2012. It has long been suspected that flash floods and landslides have been indirectly caused by poor drainage systems in cities and the significant deforestation of the Philippines.

All efforts to plant more trees and rehabilitate urban areas with more greenery will contribute to a better environment through increased ventilation, lower temperatures, more habitats for wildlife, and prevention of soil erosion. With the participation of every runner at National Geographic’s Earth Day Run 2013, more trees will be planted in the Philippines, which will lead to a greater impact on the country’s environment. Each runner may be simply be having fun while experiencing health benefits by joining the run, but their participation will make a significant and important impact on the future of generations to come. (NatGeo Run Press Release)

Singlets designs of the Earth Day Run 2013