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Thursday, February 9, 2012

Vaseline Men XTERRA Off-Road Triathlon Series


The Philippines is one of the world’s best destinations for triathlons.  Its rugged terrain, picturesque sceneries and crystalline waters never fail to challenge even the most hardened triathlete.  It’s no wonder that world-class triathlons like the Vaseline Men XTERRA Off-Road Triathlon Series are held in the country.


Presented by Vaseline Men the leading and fastest growing men’s skin care brand with a comprehensive product range (including facial wash, moisturizer, lotion and body wash), and organized by Sunrise Events, Inc., the event is comprised of three legs, Pang Rave Run, XTERRA Weekend and Putik Pare.  Each activity promises to deliver a challenging yet enjoyable experience for all seasoned triathletes.

But what exactly is XTERRA? The XTERRA story began some 16 years ago in Maui, Hawaii.  Formerly called Aquaterra, it consisted of an open-ocean swim, a mountain bike race, and a trail run.  It represented a bold new racing format that attracted outdoor enthusiasts, mostly mountain bikers and triathletes.  The mountain bikers brought their laid-back style and bold self-assurance. The triathletes brought their hard-core training and avid dedication. They soon discovered a common spirit and attitude that pulled them together. For as different as they are, neither could resist the challenges and thrills that this new multisport offered.

Needless to say, it quickly gained a huge following as participants enjoyed the chill of fresh ocean waves, biking with exquisite views and the thrill of running on pure adrenaline.  These are but some of the factors that make XTERRA truly captivating and exciting.


Even more remarkable is that now,  triathletes will get a chance to stamp their mark against the world’s best, thanks to Vaseline Men XTERRA Off-Road Triathlon Series.  That’s because the XTERRA Weekend Triathlon and Trail Run in Cebu (March 17 – 18) are qualifiers to the XTERRA Off-Road Triathlon World Championship in Maui, Hawaii in October and the XTERRA Trail Run World Championship in Oahu, Hawaii in December.  The Philippines has 35 slots to both World Championships.

It is indeed amazing that Filipinos now get to showcase their triathlon skills in the world’s premiere off-road triathlon series.  Today, XTERRA manages a 60-race global series, with championship events held in Saipan, New Zealand, South Africa, the Czech Republic, Italy, Austria, Brazil, Japan, Spain and Germany. Top-ranking athletes from these national championships are invited to compete at the XTERRA World Championship with athletes who qualified in the U.S. series.  One of the famous personalities who successfully competed in the XTERRA World Championship is seven-time Tour De France champion Lance Armstrong.  Aside from being the preeminent triathlon event, XTERRA also helps preserve and protect race venues, and provides educational opportunities for at-risk youth.

If you’re up for a world-class triathlon experience, take up the challenge of the Vaseline Men XTERRA Off-Road Triathlon Series.  To know more, log on to www.xterraphil.com or visit www.facebook.com/vaseline. You can also go to our partner stores, RUNNR and ROX for more details.

The Vaseline Men XTERRA Off-Road Triathlon Series is also sponsored by Alaska, Timex, Gatorade, Summit Water, David Salon, LBC, AirPhil Express, Prudential Guarantee, 2XU, Dusit Thani Manila and media partners The Philippine Star, Multisport, SBR and Studio 23.  Host venues for this year are Timberland, Antipolo and Amara in Liloan Cebu.

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