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Sunday, November 6, 2011

Energizer-fueled runners



I experienced my third night race last Saturday inside the sprawling Fort Bonifacio Global City in Taguig.

Rain was pouring like cats and dogs but runners, fitted with Energizer headlights, were just egging to experience their night race. According to organizers of the 2011 Energizer Philippines Night Race, more than 5,000 runners participated in the 3-kilometer, 5K and 10K events.

The event, however, was more than racing, it was actually an advocacy run to help hearing-challenged children in partnership with GMA Kapuso Foundation.

“It was really a great experience and I’m really satisfied of the final leg of Energizer Night Race,” said Energizer Product Manager Fritzie Lee, who emphasizes that their event will serve also as a good example of a great charitable work to other organizations.

“Our theme for this year is ‘Race for a Brighter World,’ but our global campaign revolves on ‘Positive Energy,’" said Lee, noting the hearing aids and Energizer Zero-Mercury hearing-aid batteries have been already distributed to the beneficiaries after the event.


The race, the last stop of a four-leg series in the country, is part of the Global Energizer Night Race extravaganza being held simultaneously in other countries, among them the United States, Canada, Argentina, Greece, Ecuador, Singapore, Belgium, South Africa and many others.


According to Energizer Brand Manager Joan Mendoza, the one-night running spectacle has doubled the numbers of participants in the previous races - - Davao, Dagupan and Cebu City - - which could probably happen next year again.


“We met all expectations. We thank the runners who braved the rains and joined the Manila leg of Energizer Night Race. It is truly inspiring and we can’t wait for next year” said Mendoza. “In Davao, we had at least 2, 500, in Dagupan 2, 000 and in Cebu most likely 3, 000. And right now for the first time in Manila, we have achieved our target 5, 000 runners. It was really indeed one of a kind run.”

“It was very successful despite the weather condition because we felt the fun and excitement.”

runners' wall agrees with Mendoza, that the race was successful. But it was more than successful, it was unforgettable.




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